Benevity releases data showing significant increase in volunteers, volunteer hours

Gen Z is most drawn to voluntary acts of kindness

Why It Matters

Non-profits, charities and social purpose organizations across Canada are dealing with volunteer shortages. Engaging new volunteers in the workplace could help bolster human resources.

Corporate volunteering is on the upswing, according to a new report released by Benevity, a Calgary-based company providing donation, volunteer and grant management platforms. Volunteer participation facilitated by Benevity’s corporate purpose platforms increased 57 per cent year-over-year — over the last three years — while the total number of volunteers increased by 41 per cent, said the company’s chief impact officer, Sona Khosla.

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