How the CEO of one of Canada’s biggest food retailers is rallying community during COVID-19

Paramount CEO Mohamad Fakih is calling on business leaders who have the financial means to step up and give back

Why It Matters

While small businesses are facing unprecedented challenges, those in the business community who do have the means to contribute to relief efforts have an important opportunity to help mitigate some of the virus’s effects on society, says Mohamad Fakih, founder of the Fakih Foundation, Paramount Fine Foods, and the Canada Strong campaign.

var TRINITY_TTS_WP_CONFIG = {"cleanText":"How the CEO of one of Canada\u2019s biggest food retailers is rallying community during COVID-19. As the situation with COVID-19 continues to unfold in Canada and around the world, many businesses are struggling to stay afloat. For Mohamad Fakih, Lebanese-Canadian businessperson and philanthropist, now is the most critical time for business owners to mobilize their communities \u2014 customers, staff and the neighbourhoods they operate in \u2014 to do good.\u00a0 Fakih is the founder, CEO and President of Paramount Fine Foods , an 80-franchise Middle Eastern restaurant chain bridging cultures and correcting misperceptions through the sharing of food. He\u2019s also the founder of the Fakih Foundation , a non-for-profit dedicated to generating positive s

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