This is Why Canada's Best Export Needs to be Diversity

Our humility shouldn’t hold us back from elevating our role as the global leader in diversity and cultural intelligence

Why It Matters

Humility as Canada's brand in the international community served us well in the last 50 years, but given what's at stake globally in the next 50, Canada's social impact leaders must step up and be loud about our strengths as the modern world's most successfully diverse country.

Have you seen it? Have you felt it?

I know you have.

We all have.

I’m referring to the jarring disconnect between our mostly positive day-to-day Canadian experiences of multiculturalism on the one hand, and the rise of xenophobic narratives and champions who challenge the very foundations of our pluralistic society on the other.

How could you not notice it? We live in Canada, arguably the most tolerant and diverse country on earth, yet our news feeds are frequently filled with stories of refugees being turned away, migrants flooding across borders, anti-immigrant political parties, real and imagined terrorist threats, and walls to keep “illegal aliens” and “others” out.

As I scroll through my news feed, I am often startled, perplexed, or frustrated by what I see. For in our hyper-connected world, Canada has clearly become a net importer

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