6 ideas to try at your next virtual event

Seven months into the COVID-19 pandemic, some Canadian non-profits and social enterprises are running smooth and immersive gatherings

Why It Matters

Running a digital gathering is vastly different compared to an in-person conference or workshop or gala. Few social impact organizations had experience with digital events before the pandemic. And with the second wave, the future of in-person events remains uncertain.

How do you run an event in the middle of a global pandemic? 

The technical answer is quite simple. Zoom, Google Hangouts, Microsoft Teams — or whatever video conferencing software works best — along with a stable internet connection. However, simply running lectures or Powerpoint presentations doesn’t cut it. With so much of pandemic life shifting online, conference and workshop organizers are finding it tougher to keep attendees transfixed to their screens. 

Seven months after public health restrictions began, Canada’s social impact sector is still trying to figure out the best way to hold an effective digital event. These gatherings not only offer professional guidance to participants, but offer a revenue stream for organizers. Several events have debuted in digital form amid the pandemic, including Buy Social Canada and C2 Montreal. Their organizers have a


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