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What does the future require of us?

In 2024, social purpose leaders and teams will experience their biggest pressure test yet — pressure to act on their responsibilities to the past, present and future. The pressures are hitting leaders, teams, and organizations at lightning speed— whether it’s the rapid pace of adoption of AI tools such as ChatGPT or Midjourney, or the re-emerged momentum of the parental rights movement, polarizing views unearthed by the Gaza crisis and global security issues, or the frequency of climate-related disasters in local communities. While it is the best time in the history of humanity to be alive and working, the systems humans designed decades ago continue to create and exacerbate societal problems all around us, from how we work to how we govern, volunteer, fund and deliver aid.

Across the social purpose world, pressures give rise to extraordinary ingenuity and fragility like we’ve never seen. But first, let’s talk about the global pandemic—you know, the one we’ve basically forgotten. The year 2023 marked a significant downturn in the impacts of COVID-19 (however, specific long-term effects on health and society remain to be seen as research emerges) as the importance of this disease gradually diminished in both governmental policies and the public’s minds. In a milestone decision, the World Health Organization (WHO) officially declared the end of the global COVID-19 health emergency in May last year. That’s huge. In 2024, the social purpose world will also rise from any remaining COVID legacy funding and related work. 

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What does the future require of us?

In 2024, social purpose leaders and teams will experience their biggest pressure test yet — pressure to act on their responsibilities to the past, present and future. The pressures are hitting leaders, teams, and organizations at lightning speed— whether it’s the rapid pace of adoption of AI tools such as ChatGPT or Midjourney, or the re-emerged momentum of the parental rights movement, polarizing views unearthed by the Gaza crisis and global security issues, or the frequency of climate-related disasters in local communities. While it is the best time in the history of humanity to be alive and working, the systems humans designed decades ago continue to create and exacerbate societal problems all around us, from how we work to how we govern, volunteer, fund and deliver aid.

Across the social purpose world, pressures give rise to extraordinary ingenuity and fragility like we’ve never seen. But first, let’s talk about the global pandemic—you know, the one we’ve basically forgotten. The year 2023 marked a significant downturn in the impacts of COVID-19 (however, specific long-term effects on health and society remain to be seen as research emerges) as the importance of this disease gradually diminished in both governmental policies and the public’s minds. In a milestone decision, the World Health Organization (WHO) officially declared the end of the global COVID-19 health emergency in May last year. That’s huge. In 2024, the social purpose world will also rise from any remaining COVID legacy funding and related work. 

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What does the future require of us?

In 2024, social purpose leaders and teams will experience their biggest pressure test yet — pressure to act on their responsibilities to the past, present and future. The pressures are hitting leaders, teams, and organizations at lightning speed— whether it’s the rapid pace of adoption of AI tools such as ChatGPT or Midjourney, or the re-emerged momentum of the parental rights movement, polarizing views unearthed by the Gaza crisis and global security issues, or the frequency of climate-related disasters in local communities. While it is the best time in the history of humanity to be alive and working, the systems humans designed decades ago continue to create and exacerbate societal problems all around us, from how we work to how we govern, volunteer, fund and deliver aid.

Across the social purpose world, pressures give rise to extraordinary ingenuity and fragility like we’ve never seen. But first, let’s talk about the global pandemic—you know, the one we’ve basically forgotten. The year 2023 marked a significant downturn in the impacts of COVID-19 (however, specific long-term effects on health and society remain to be seen as research emerges) as the importance of this disease gradually diminished in both governmental policies and the public’s minds. In a milestone decision, the World Health Organization (WHO) officially declared the end of the global COVID-19 health emergency in May last year. That’s huge. In 2024, the social purpose world will also rise from any remaining COVID legacy funding and related work. 

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