A $90M ESG 'Dragon's Den' competition, as industry faces public reckoning

Taking this approach totally changes the power dynamics in the asset owner [and] asset manager interactions,” said a UK foundation staffer who spoke at the event

Why It Matters

Many Canadian foundations, pension funds and individual investors are trying to align their investments with their values by getting rid of fossil fuels or divesting stocks invested in corporate laggards. But many find it tough to assess whether their investment managers are truly investing in a values-aligned way or just “greenwashing” their portfolios.

This journalism ​​is made possible by the Future of Good editorial fellowship covering the social impact world’s rapidly changing funding models, supported by Future of Good, Community Foundations of Canada, and United Way Centraide Canada. See our editorial ethics and standards here.

Earlier this month, 11 ESG asset managers pitched at a live “Dragon’s Den” competition in Montreal, on the unceded lands of the Mohawk Nation, for the chance to invest up to $90 million of the competition sponsor’s capital — and to prove to funders and the public alike that they don’t “greenwash.”  

The Great Canadian ESG Championship is a first of its kind event in Canada. 

It invited financial asset managers — both big global investment banks and small Canadian i

Join a community of 2000+ impact-oriented professionals like you. Get full access to this story and all Future of Good content, including tickets to our digital events and networking, with a membership.