Come for the heat pump, stay for the (climate justice) revolution? A bold bet on a new kind of advocacy-focused business model
โIssue-based organizing has been the primary model of the Left for the last 40 yearsโฆand issue-based organizations do not grow to scale,โ says Peter Murray, founder of US-based organization Accelerate Change.
Why It Matters
In Canada, many advocacy organizations struggle to raise the funds and grow their base to the scale where they can affect lasting policy change. Could it be because of a flaw in the traditional advocacy business model?
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