As investors and businesses search for greater social value in their activities, an important question emerges: how do you actually measure social and environmental impact?
“If you really want to guard against ‘greenwashing’ [when corporations make exaggerated claims of positive impact], you’ve got to measure and report,” said Michael Unwin, Co-Founder of Act Analytics, a platform which assesses companies’ Environmental, Social and Governance (ESG) factors.
The principles of accounting provide clear standards for financial value, allowing organizations to be held accountable to those results. In social finance, however, the picture is much less clear. The ESG and impact investing movements have seen a proliferation of measurement companies, tools, and guidance principles. How
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